Lay The Favourite Strategy
Lay the Favourite is a horse racing tipping service from Michael Carr and his company Lucrative Racing Trust – a sister product to their impressive Place Bet Profits (recently reviewed).
As I’ve said before, the ethos of Lucrative Racing Trust allows them to stand out from the multitudinous other companies centred on making money from horse racing. They think of it not as placing bets, but investing money.
‘Creating Wealth through profitable investment’ is their tag-line and the sales-copy talks of ‘Investment as opposed to gambling’ – achievable through betting-exchange websites such as Betfair and Betdaq. The website is highly informative and it’s worth quoting a passage on the benefits of betting exchanges, just to refresh it in our minds: ‘Bookmakers have ruled the world of betting in the past but their reign is now coming to an end. The odds they offer to the general public are generally worse than the betting exchanges for one simple reason: the bookmakers are over-rounding the odds in order for them to make a profit. The average over-round by the bookmaker is 15–20%. This means that on average you will gain 15–20% better odds through online exchanges. Exchanges do charge a 3–5% commission on winning bets however, so this need to be taken into account when trying to find the best value.’
As mentioned in the Place Bet Profits review, the Lucrative Racing Trust website is totally hype-free and void of any marketing techniques to bamboozle the prospective punter (or investor in this case). Honesty and transparency is the ticket, and you get a real feeling of both from the team behind Lay the Favourite.
There’s even their section about betting mentality – ‘The mental state of the investor has to be taken into account and in our opinion is the most crucial factor in deciding whether or not to invest with us’.
Lay Betting on the Favorite Strategy Strategy: This strategy involves placing a lay bet on the match's favorite before the match begins, in pre-live, in the probabilities market. Lay the Favorite is the story of Beth’s years in the high-stakes, high-anxiety world of sports betting—a period that saw the fall of the local bookie and the birth of the freewheeling, unregulated offshore sports book, and with it the elevation of sports betting in popular culture. As the business explodes, Beth rises from assistant to.
Lay the Favourite is obviously different to its sister service because of the lay tips you receive daily via email (instead of place bets with Place Bet Profits). In the website’s own words: ‘Lay the Favourite, as the name suggests, requires laying horses, meaning betting on a horse to lose. Currently only betting exchanges offer this facility, and it is unlikely that bookmakers will start to offer lay betting anytime soon.’ Lay the Favourites offer a 30-day free trial period, followed by a £27 monthly charge (no money-back guarantee).
The emails arrive by 11 a.m., containing tips for making lay bets on lower-priced runners. As the name of the service suggests, you mostly are simply laying the favourite – quite why you need a tip to tell you this is questionable. Nevertheless, the emails are clear and user-friendly, and there’s a progressive staking plan to follow. Any bet should only be made if the odds available are less than 5.0, so as to keep any liabilities at a lower amount should the horse actually win the race and you have to pay out.
The Lay the Favourite results published on the Lucrative Racing Trust’s website is as follows: an average 13.53% monthly return-on-investment; 8 profitable months out of 9; an average strike rate of 78.79%; and the service has turned an initial betting bank of £500 into £1,479.68 over 9 months. There’s detailed proofing readily available too.
In my two-month trial, there were 70 selections. Of these, 54 were successful lay bets and the remaining 16 were losing bets, which meant the inevitable pay-outs that deplete the bank when lay bets do not go your way. This results in a 77.14% strike-rate, which isn’t too bad but is slightly shy of what I was hoping for.
December was the troublesome month, with a loss of 11.82% of the bank. January 2013 performed better, and produced a total 18.88% return-on-investment.
December was not an enjoyable trialling experience, with the bank never climbing enough to show profit and 13 losses in total providing repetitive blows that peppered the wins. The progressive staking plan helped to minimise the monetary risk to the bank – it follows the 3–5% staking method: generally you would use a 3% stake for a 50% strike-rate; 4% for 60%; and 5% for a 70% strike-rate. The alternative plan is to use the method for a 1–3% gain of the bank: simply divide your betting bank by 50; then to calculate your stake, take your potential winnings and divide it by the odds-1.
Ultimately though, profit was made in the trial, and the line graph showing Lay the Favourite results (as well as the downloadable table of results) on the Lucrative Racing Trust website show a steady incline in profits since its inception in May 2012.
Therefore, Lay the Favourite is certainly one to seriously consider, and comes recommended.
Lay The Favorite Strategy Meaning
Let Lay Tip's help you make a profit from Lay Betting
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Wins – 65
Loses – 16
First Tip Won – 15
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